A sensational study about the impact of chocolate on weight loss, published by a medical journal and reported in half a dozen languages across over 20 countries, was a deliberate plot to expose bad science in diet studies, its author said.
Seductively titled “Slim by Chocolate,” the study claimed that people on a low-carb diet lost weight 10 percent faster if they ate a chocolate bar every day. It first appeared in a German tabloid Bild, and rapidly spread around the world.
However, there was never a “Johannes Bohannon, PhD” and the “Institute of Diet and Health” was a front. The hoax was the brainchild of two German filmmakers seeking to “reveal the corruption of the diet research-media complex by taking part,” wrote science reporter John Bohannon in a post on Gawker’s media blog io9.
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